dōTERRA Europe. A Brand with a Mission

Social Media Marketing Specialist, DACH region m/f/d

dōTERRA is about real impact. Sourcing the best, while helping the most, translates into the purest essential oils.

As the Social Media Marketing Specialist your role will be to share and promote how dōTERRA, as the world’s leading essential oil company, delivers real-life impact on both sides of the bottle and how dōTERRA’s products can be used as part of a transformative wellness lifestyle. Our unique sourcing model creates employment opportunities in over 50 countries and empowers communities through fair wages and community development programmes.

In 2022, dōTERRA`s Co-Impact Sourcing programme improved the lives of over 2.6 million individuals around the world.

dōTERRA helps the world heal: Link to dōTERRA


  • In this position you will be developing, creating, and overseeing social media content specifically targeted towards the German speaking DACH region (Germany, Austria & Switzerland) utilising both Europe wide and regional social media channels.
  • With Germany being the largest market for dōTERRA in Europe, this role will hold key accountability for designing and executing localised strategies to engage, retain and continue to grow regional audiences, nurturing strong community-oriented relationships with dōTERRA´s customers.
  • This will include close collaboration with the Social Media Manager for Europe, regional and European marketing teams to leverage engaging written, graphic and video-based content while staying current with the latest social media trends.
  • This role has a strong copywriting component. We are looking for a creative mind who can keep dōTERRA`s social media tone of voice fresh and relevant.
  • You will be showcasing why dōTERRA is such a unique brand and helping to create excitement in dōTERRA`s community about being part of this rapidly growing international family.


  • Working closely with dōTERRA`s Creative teams, including graphics and video production, create and publish regional monthly, seasonal and campaign-based social media content in the necessary cadence.
  • Curate, write and post captivating German content across dōTERRA Europe’s key social channels including Facebook and Instagram.
  • Develop, support, and implement a comprehensive German language social media calendar and portfolio of content for dōTERRA Wellness Advocates to leverage, including populating a dedicated assets platform.
  • Stay up to date on relevant wellness and social media trends and ideate original and innovative marketing concepts.
  • Effective community management of dōTERRA DACH region social channel communications.
  • Identify engagement and awareness opportunities, growth strategies and initiate localised user generated content campaigns.
  • Monitor and report on the key performance metrics for regional dōTERRA social media activity, executing A/B and multivariate growth tests.
  • Ensure that the company’s key brand messaging and style remains consistent.
  • You are passionate about pure, natural products and interested in wellness and holistic lifestyles.
  • There will be a learning process about essential oils, the chemistry behind them and how they work.


  • You must be a native German speaker with outstanding proficiency in English to C2 level (CEFR) or higher. University degree or higher in Digital Marketing, Communications or a directly relevant subject.
  • 3+ years related professional experience in successful social media strategy, content and execution.
  • dōTERRA is a global direct selling brand that is growing rapidly in Europe and across the world; therefore a background in direct selling/network marketing would be a positive advantage.
  • Highly creative individual. Strong collaborative skills to coordinate and facilitate activities with fellow team members and general colleagues.
  • Highly experienced with photographic, design, video and MS Office applications, including presentation software.
  • Self-motivated with high levels of energy and enthusiasm and excited about the everevolving world of social media. Passion for accuracy and attention to detail in your work.
  • Take ownership of regional projects from conception to completion.
  • Strong analytical skills and data-driven thinking.

Working@dōTERRA Europe

What you can expect with dōTERRA

  • Cross-departmental onboarding
  • Flexibility through hybrid working
  • Modern state-of-the-art office in Munich
  • Flat hierarchies
  • Strong team spirit
  • Exceptionally empathetic culture
  • Programmes to promote and strengthen mental health
  • Flexibility of working hours
  • And the usual: company pension plan, company events, free drinks and fresh fruit

Does that sound like an amazing opportunity you’d like to explore?

Find out more …

dōTERRA Munich is excited to getting to know you.

You are a creative mastermind and your heart and your soul is filled with ideas to contribute to dōTERRA`s success story?

If you are fluent in English and German and you are excited about enrichening peoples lives, then we should talk about this unique position.

And if you would love to be part of this amazing and fast growing company, contact me.

Lets heal the world!

Renate Siebert

Managing Director

SAM Executive Search HR Kompetenzcenter GmbH

+49 (160) 908 15 956


Um sich für diesen Job zu bewerben, sende deine Unterlagen per E-Mail an hrkompetenz@sam-int.com